Our Story

 
 

It all started when…

Founder, Catherine Horzen, established the idea for a redesign of a beach chair from the 60s at a garage sale in 2016. Catherine has had an affinity for the beach her whole life, so it was natural for her to start a company revolved around beach products. Her parents were moving and holding a garage sale to clear out unwanted items. Reminded that she had seen this thing in the garage her whole life but never asked what it was, Catherine picked up the wood and fabric piece and asked. Her mother responded with enthusiasm explaining that it was a beach chair from when they were kids and demonstrated how to use it. Catherine was sold.

She enlisted her Uncle Tony to help design the frame with some slight improvements and her Aunt Karen to assist with the redesign of the fabric portion. The frame was developed in a barn/workshop and the fabric redesign on the dining room table. Catherine later took the first design of fabric home to her parents’ house and made a few more changes with the help of her mother.

Ready to start making them on her own, Catherine bought a miter saw, a drill press, and several other tools to craft the frames. She builds the frames by hand and puts them all together in Manhattan Beach, CA.

 

Our Chairs

  • hand-made in California

  • customizable

  • include backpack straps

Chair Lines

  • Beach

  • Lounge

  • Poolside